Why DIY websites are bad for business
Chris R Boyd
March 31, 2021
Lately, I’ve been seeing a lot of TV and Facebook ads for Do-It-Yourself Website Builders. These are software companies that enable you to click, drag
Lately, I’ve been seeing a lot of TV and Facebook ads for Do-It-Yourself Website Builders. These are software companies that enable you to click, drag
This article was published as part of a series of articles Chris is publishing for HETAS. You can read it on the HETAS website by
This article was published as part of a series of articles Chris is publishing for HETAS. You can read it on the HETAS website by
In this 5 minute read I’m going to set out a powerful way in which even the smallest businesses can build a brand. If you
In part one of this three-part series on SEO I talked about what Search Engine Optimisation is and the underlying factors that influence search engine
SEO is a field where it is generally accepted that there is a vast lack of understanding. Most business-people know it has to do with
I know what you’re probably thinking, you’re thinking ‘Wow, that’s a provocative statement’ but hopefully over the next 4 or 5 minutes I’ll be able
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Your value proposition is what makes you stand out, gets you noticed, separates you from your competition and brings in great customers that you want
I’ve explained in some detail in previous blogs about the pitfalls of marketing to the wrong customers: Is it time to look at your showroom’s
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The purpose of this short blog post is to set out my argument on why I believe you shouldn’t try to sell to everyone. Who’s
This blog forms part of an article written for the April 2020 edition of Fires and Fireplace magazine. The full article can be found in
In our research we looked at over 50 factors that influence good website design and help drive sales enquiries. At random, we chose 50 chimney
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